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Retrospectives · UK · Founded 2020

Ludi

Playful collaborative whiteboard for agile teams

Overall score
5.7

Overview

Ludi (formerly Metro Retro, rebranded August 2025) is a visual agile collaboration whiteboard with 100+ templates spanning retros, planning poker, icebreakers and futurespectives. Its signature illustrated canvas and gadgets make ceremonies feel engaging, and a first AI feature — sticky-note clustering — shipped February 2026.

Best for: Agile teams who want retros, planning and workshops to feel visual and fun, with a solid Jira-backed delivery loop.

How Ludi describes itself

Ludi (formerly Metro Retro) pitches itself as the online whiteboard that makes team collaboration focused and fun. Following its August 2025 rebrand, the company explicitly broadened its scope from retrospectives to general agile collaboration, naming scrum masters, product owners, engineering managers, agile coaches, delivery managers and product designers as target users.

"More than 250,000 agile teams" — Ludi homepage

It leans on a 100+ template library spanning retros, planning, estimation, icebreakers and futurespectives, and emphasises Jira-backed refinement and estimation alongside its long-standing retro and icebreaker formats. The voice is deliberately warm and playful — gestures, gadgets, hats, and an illustrated canvas — positioned against drier rivals.

Our take

Ludi (formerly Metro Retro) remains one of the most charming retro experiences on the market, and the rebrand has widened its toolkit without diluting that. The template library spans retros, icebreakers, futurespectives, planning poker, story mapping and check-ins, and the Jira integration genuinely supports two-way refinement, estimation and issue creation. February 2026 brought a first AI feature — Sort into Topics auto-groups stickies into labelled clusters — and shipping has stayed steady into mid-2026 (Jira importer and flagged-issue support, a WebGL renderer, Find in Board, an anonymous-guest toggle).

Through the agile-buyer lens, gaps remain: no built-in health check or longitudinal pulse product, no AI summaries, action-item extraction or sentiment, no async or recurring retros, and integrations beyond Jira are absent. SAML SSO and domain controls land on paid plans, but SCIM and audit logs are not advertised. Best for live, visual ceremonies on top of a Jira-driven backlog — less suited to organisations needing async retros, cross-team rollups, deeper AI tooling, or a hardened enterprise control plane.

Score breakdown

Ease of Use 8.5
Retro Toolkit 6.0
Value 8.0
Fun Factor 9.0
AI & Insights 2.0
Integrations 3.0
Enterprise-grade 3.5

Pros

  • + Genuinely delightful, illustrated UI that energises in-person and remote retros
  • + Broad template library (100+) covering retros, icebreakers, planning poker, futurespectives, planning and estimation
  • + Solid two-way Jira integration: backlog refinement, estimation and issue creation in-board
  • + Facilitator controls, private writing mode and shareable team spaces
  • + First AI feature shipped Feb 2026 — Sort into Topics auto-groups stickies into labelled topics
  • + EU-hosted (Amsterdam) and GDPR-aligned (SOC 2 / ISO 27001 sit at the Digital Ocean infrastructure layer, not Ludi)

Cons

  • No async retro mode, no recurring or scheduled retros
  • No team health check or longitudinal pulse product; mood/radar work via whiteboard templates only
  • Integrations limited to Jira — no Slack, Teams, Confluence, GitHub, Linear or Azure DevOps
  • AI limited to one clustering feature — no summaries, action-item extraction, sentiment or coaching
  • No ongoing free plan; expired trials become read-only
  • SSO gated to a paid/Enterprise plan; no SCIM or audit logs advertised

Features

Retrospectives

Templates Custom templates Anonymous input· Private writing mode Private/public retros

Health checks

Team radars· Whiteboard template only Mood / sentiment check· Whiteboard templates only (Niko Niko, Mood Thermometer)

Facilitation

Meeting timer Action items Link actions to ideas Presentation mode Screen-share mode Parking lot· Whiteboard only Drag-and-drop grouping Whiteboard

Voting

Independent dot voting Custom vote count· Limited

Engagement

ROTI feedback· Template only Team agreements· Template only Polling· Template only (Agree or Disagree) Icebreakers Check-in / check-out· Whiteboard templates only Custom backgrounds Planning poker Team kudos· Template only (Kudos Tree)

AI

AI grouping / clustering· Sort into Topics auto-groups stickies into labelled topics (Feb 2026)

Enterprise

SSO / SAML· SAML SSO on paid plans SOC 2 Type 2· Data centre (Digital Ocean) is SOC 2; Ludi itself not certified GDPR compliant Facilitator-only role Guest / observer roles Meeting history Email domain restrictions· Domain-level access controls on paid plans Uptime SLA / dedicated support· Enterprise tier Data residency · European Union (EU-only (Amsterdam, Digital Ocean))

Integrations

Jira· Two-way sync, estimation, issue creation

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